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D.C. Transit System Gets Wrapped Up in Ads

Monday, May 09, 2005 5:09:35 PM
By HEATHER GREENFIELD

NEW CARROLLTON, Md. (AP) - Passengers boarding the first trains wrapped in advertising to roll along Washington's subway lines were seeing green Monday — and so was the money-strapped system.

McDonald's restaurant owners in the District of Columbia paid $54,000 to wrap two rail cars in red and green graphic vinyl to promote a new salad.

"I love it," Maja Keech, a New Carrollton resident, said of the bright colors and ad design. "It's advertising something healthful, not just greasy."


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