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 SAN FRANCISCO (AP) - After touting its Macintosh computers as superior alternatives for more than 20 years, Apple Computer Inc. said Monday that it plans to switch to the very Intel microprocessors that power machines designed to run Microsoft Windows.
The long-rumored move is expected to help Apple compete better against Windows PCs in performance and — potentially — price, though analysts believe the headaches from the transition could further damage its slim 2.3 percent worldwide market share.
Apple, which will continue to tightly couple its computers and its software, now must convince users and potential buyers that today's Macs will not become the technology equivalent of lame ducks. And it must get programmers to develop software that works on both versions.
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