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 DETROIT (AP) - U.S. automakers lowered discounts and rebates dramatically in October, part of a strategy to focus more on quality and value and less on cash bonuses. But sales plummeted, and analysts wonder if automakers will have the patience to stick with their strategy.
DaimlerChrysler AG's Chrysler Group already has responded to October sales by adding a $1,000 discount to all 2005 and 2006 vehicles. General Motors Corp. and Ford Motor Co. also have quietly introduced new discounts for some models.
GM is offering $1,000 on all remaining 2005 vehicles — except the Hummer H1 — through Nov. 13, spokeswoman Deborah Silverman said. Ford is extending a zero-percent financing deal on its 2005 F-150 truck and Explorer, Expedition and Lincoln Navigator sport utility vehicles through the end of November, spokesman Jim Cain said. It also is offering $500 on some 2006 F-150 and Ranger trucks and $1,000 on the 2006 Lincoln LS sedan.
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