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NEW YORK (AP) - At a time when publishers are suing to prevent Google from putting excerpts of copyrighted books online, HarperCollins has started an advertiser-supported program that will offer a free look at the full text of selected works.
The Harper program, announced Monday, is being launched with Bruce Judson's "Go It Alone! The Secret to Building a Successful Business on Your Own." The book was published in hardcover at the end of 2004, and recently came out as a paperback. Anyone who wants to read the whole text can visit the author's Web site, http://www.BruceJudson.com.
"We hope this pilot will demonstrate a win-win for publishers, authors and search engines. The new era does not need to be a zero sum game," HarperCollins CEO Jane Friedman said Monday in a statement.
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