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DETROIT (AP) - Despite a blizzard, February auto sales should be higher than last year thanks to heavy advertising, a blitz of new products and the continued strength of Asian automakers, industry analysts said Friday.
Several Wall Street analysts predicted U.S. sales will be up between 1 percent and 3 percent over last February when automakers report sales Wednesday.
General Motors Corp. could be among the biggest beneficiaries after piquing customers' interest with advertising during the Super Bowl and the Olympics, Goldman Sachs auto analyst Robert Barry said in a note to investors. GM is seeing healthy sales of its new cars, including the Buick Lucerne and Chevrolet HHR, Barry said.
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