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Latest Business News

JetBlue Expands Apology to Customers

Wednesday, February 21, 2007 6:39:07 AM

JetBlue Airways promotional pins are seen at the company headquarters in Queens, New York, Tuesday, Feb. 20, 2007. JetBlue Airways introduced a customer bill of rights that promises vouchers to fliers who experience delays, hoping the move wins back passengers after an operational meltdown damaged its brand and stock price. (AP Photo/Henny Ray Abrams) NEW YORK (AP) - JetBlue Airways, reeling from an operational stumble that has hurt its reputation, printed an apology to customers in a handful of East Coast newspapers on Wednesday.

"We are sorry and embarrassed," the full-page ad began. "But most of all, we are deeply sorry."

The advertisement reiterated what has now become widely known about the crisis that stalled JetBlue over nearly a week following a Valentine's Day ice storm.


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