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 EVANSVILLE, Ind. (AP) - With earthshaking thuds, a plastic-stamping machine hammers a sheet of hot plastic into king-size drinking cups destined to quench travelers' thirst for soda at the nation's convenience stores. The blank white cups aren't just flexible and resistant to splitting — they're also made from less plastic than Berry Plastics Corp.'s competitors through a manufacturing process the company guards so closely it forbids photographs of those machines.
As retailers like Wal-Mart push for greener packaging, Berry Plastics is handling a growing number of redesign projects for customers eager to make their products less bulky to help both their bottom lines and the environment.
"It's not a fad anymore — it's really turning into a trend," said Curt Begle, the Evansville company's vice president of container sales.
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