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NAPA, Calif. (AP) - Round and round they go, hundreds of bottles of Two Buck Chuck rattling and clinking their way toward a big machine that deftly fills, corks and seals each one in a rhythmic dance of metal and glass.
It's been five years since the first of these amazingly cheap chardonnays and cut-price cabernets started rolling off the line, released by maverick vintner Fred Franzia under the formal label of Charles Shaw wines.
Three hundred million bottles later, Two Buck Chuck is still selling, and Franzia is still preaching his message of wine for the masses.
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