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Newspaper Business Thriving in India

Monday, May 28, 2007 4:25:08 PM
By SAM DOLNICK

People read the morning newspaper outside a newsstand in the northern Indian city of Allahabad, Wednesday, May 23, 2007. Obituaries for newspapers are already being written in the United States but more than 150 million people read a newspaper every day in India, compared to 97 million Americans, and circulation numbers are soaring, and advertising is expected to grow by 15 percent this year. Roughly 11 million English newspapers are sold every day, while nearly 34 million Hindi papers are sold, according to India's Registrar of Newspapers. (AP Photo/Rajesh Kumar Singh)NEW DELHI (AP) - Obituaries for newspapers are already being written in the United States and much of Europe, with the rise of the Internet and shrinking attention spans listed as the causes of death. But the news hasn't made it to India.

Here, more than 150 million people read a newspaper every day — compared with 97 million Americans and 48 million Germans. Circulation numbers in India are soaring, and advertising is expected to grow by 15 percent this year.

The crowded Indian newsstand is a cacophony of scripts: In New Delhi, papers are published in 15 languages, from English and Hindi to more regional tongues, such as southern India's Telugu language.


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