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SAN FRANCISCO (AP) - Google Inc.'s stock price surged to a new high Tuesday after online software pioneer Salesforce.com Inc. joined the Internet search leader's efforts to lure even more businesses into the Web's largest advertising network.
Although the partnership wasn't extensive as previous media leaks had indicated, the alliance nevertheless could create more opportunities for Google to connect with thousands of potential advertisers who haven't previously tried run online marketing campaigns through the search engine's automated system.
The arrangement calls for Salesforce.com to roll out a new version of its service so its 32,300 customers can distribute their online ads through Google.
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