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SAN FRANCISCO (AP) - It's not the blockbuster that some industry analysts envisioned, but Yahoo Inc. has sealed its first deal under new Chief Executive Jerry Yang. Hoping to deepen its appeal to hard-core sports fans, Yahoo is buying Rivals.com, a Web site that provides extensive coverage of collegiate athletics.
Financial terms of the acquisition to be announced Thursday aren't being disclosed — an indication that the sales price is too small to dent Yahoo's finances. News Corp. paid $60 million for a similar Web site called Scout.com in 2005.
Analysts believe Yahoo may be considering more dramatic moves after changing its leadership earlier this week in its latest attempt to revive its sagging stock. Yahoo appointed Yang, its co-founder, to replace Terry Semel, its CEO of the past six years.
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