|
 LAS VEGAS (AP) - With its plan to make two movies from the last installment of the popular "Harry Potter" book series, Warner Bros. is once again conjuring a lucrative box office formula, an analyst said Thursday.
The franchise is well-suited to the approach because the books are so popular and rich in content, media analyst Harold Vogel said.
"They want to milk it for as long as possible," he said. "Why not?"
|