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AUGUSTA, Ga. (AP) - ESPN's first year of Masters coverage was a big hit.
The broadcast of the second round Friday was the most-viewed golf telecast on cable, producing a 3.1 rating. It's the first time either of the first two rounds of the Masters has drawn a 3.0 rating. Coverage of Thursday's first round produced a 2.2 rating.
"It's gratifying to begin our domestic relationship with the Masters tournament with such terrific results," George Bodenheimer, president of ESPN, said in a written statement.
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